Automotive Sales Training – How You Can Complete the Best Sales Presentation

You have made it past the introductions, developed a rapport with the customer, and narrowed the search down to one car. Now you have to complete the presentation of the car in a way that will make your customer buy. Developing a sure fire presentation can be difficult. However, with the help of the following strategies you can make money selling cars.

Automotive Sales Training Strategy 1: Taking the Test Drive
Once it is time to check out the car you have to go for a test drive. You should drive the vehicle first, giving the customer time to look around the vehicle and take in the features. As you are driving you will want talk about features of the vehicle that can benefit your customer. Be certain that you are good at driving and talking at the same time, you don’t want to scare your customer. Most people try the technique with friends or family before testing it out on a customer. You will also want to choose a quiet avenue for testing out the car. Then you won’t have to worry about navigating through traffic as you talk and drive.

Automotive Sales Training Strategy 2: Giving Up the Driver’s Seat
When it is time to trade seats and left the customer drive make sure you make the swap in an empty parking lot. Before handing over the keys you can take a few minutes to show of the vehicle. Pop the hood, kick the tires, or show off the cargo space. By using the time at the midpoint of the test drive you avoid interruptions by other customers, salespeople or, the day to day noise of a car lot. Once the customer is driving back you should keep quiet and let the client enjoy driving the vehicle. When you are getting close to the lot you can start closing the sale.

Automotive Sales Training Strategy 3: Introductions are Necessary
Most salesmen forget to take the customer around the lot and introduce them to people who work there. However, this is a very important part of the sales process. When a customer buys a car they are making a very big decision. They will want to know they are buying from a dealership they can rely on and trust. Show off your service department and introduce your customer to important people who are in charge. During this step you want to make the client feel like a member of the family.

Automotive Sales Training Strategy 4: Evidence Is Required
Once it is time to start negotiating price and terms your customers will want proof that they are making a good decision. You have to put together an Evidence Book that shows why the customer should buy a specific car from your car lot. This book will include Car and Driver ratings, letters expressing thanks and satisfaction from previous clients, and information about your company such as press releases or awards received.

By using these simple strategies you will be able to go from “Hello” to “Sign here” Very quickly.

My name is Mak and I specialize in training automotive sales consultants to get to the next level in their selling career. I mainly focus on automotive salespeople because I feel they are the most involved people in the selling process of a vehicle. I don’t want to go into writing a book about my life but let me give you a brief description.

Nintendo Presents DsiWare For the New Handheld

With the recent launch of the Nintendo DSi into the Handheld market they have also released the use of the DSiWare function. This is a service available to the new DSi which allows users to download games, apps and software directly to the console via a wireless connection. This makes for a convenient and reliable way of keeping your system up to date. All app downloads will come at a price and will range from being free upwards to the top category of 800 points. Points can be bought via the wireless connection or you can top up using a physical card from retail outlets. The points are available for purchase from 1000 points, 2000 points and finally 3000 points. There is a short time promotion for new DSi owners which 1000 free points are received when you first connect to the DSi shop.

The process of downloading is similar to the shopping system made for the Wii. It is accessed from the DSi’s main menu. At the moment there is only a limited number of Apps available but this will expand over time. Currently Nintendo have expressed interest in a variety of projects and one includes the “Moving Notepad”. This will be free to download and is able to make pictures move to create mini animations. You can also add colour and sound to enhance your creation. Another App mentioned has been the ability to check train schedules. In my opinion the DSi creators have obviously taken on board the power of iTunes with their application options which equate to a massive market. I expect they are trying to replicate something similar to take a slice of the pie.

On the face of the DSi store users will be able to select games and choose from different options such as Category, Age Rating or Keyword. A list of results is then presented to them of which they can choose their games. The list only has 12 games at present all of which are due for release soon, as of the time of writing. The majority will be released in the second quarter with age recommendations still to be decided.

The DSiWare shop has a fair chance of revolutionizing the Nintendo DSi and help them make their mark in new market of pod casts, apps, and downloadable media.

Past, Present and Future of Biometrics Technology

Those considering biometrics as the product of twenty-first century can surprise themselves by tracing the roots of this technology. Procedures like fingerprint recognition and others hold traces in the centuries old history as well. Presently, the technology is impressively proving its worth among concerned individuals. The future spectacles can allow us to see the technology as an essential and inseparable part of our life and its multiple spheres. Here is a discussion to get familiar with ongoing journey of this technology.

Beginning of the Trends

It was in the 14th century that Chinese used to employ fingerprint recognition using ink.
Measurement of different body parts of various criminals was used by the police department in Paris in 19th century, which again highlighted the advantages of physical biometrics in identification.
Biometric signature identification became popular in the mid of 20th century. Fingerprint identification was also devised around this period, which was adopted by law enforcement bodies.
Video surveillance was used for the first time at Super Bowl in Tampa. Images of various attendees were captured and matched with database of police departments to search for the existence of any criminal in the stadium.
With terrorist attacks adversely affecting nations like USA and UK, the use of physical biometrics was revived and this time it emerged as a powerful security provision.
Present Face of Biometrics
While face, iris, hand geometry, vascular patterns, along with voice, handwriting and other traits are achieving breakthroughs in the security industry, biometric products have started enjoying a good reputation in various fields. However, the ongoing debate about the reliability of this technology is still not finding an end. But, more and more people are finding themselves convinced with the idea of using this technology in meeting admirable security needs.

Bright Expectations from Future

The flaws are being constantly addressed and all issues and concerns related to this technology are being answered. Thus, we can expect a bright future for biometric signature identification, face and iris recognition and all other techniques born in the cradle of the technology. From security at homes to high-profile organization security, biometrics will leave a mark everywhere.

A Novel Marketing Approach to Capture the Attention of the Present Day Customer

The world has undergone tremendous changes over a past few decades. Some of the watershed events have taken place in a quick span of time and have altered the thinking of the common man and to some extent his leaders also. In such circumstances it is not an easy job to identify the needs, demands, and desires of the common man. More so when in the present times the customer is deluged with a flood of information and has a variety of different products and services to choose from. A novel as well as an effective approach is required to market any company’s products and services. One way is to incorporate a fine balance of human endeavor as well as technological expertise in achieving the desired marketing objectives. Software like CRM software, sales software, and sales force automation can help organizations in achieving their marketing targets.

The real body of a Business CRM needs to be understood before adopting it as a marketing strategy. Sales CRM or customer relationship management includes the technical as well as human aspects of marketing. These novel methodologies can help organizations in having a better control over their sales objectives, cold leads and conversions. Software like sales force automation and sales CRM software can help identify the real needs of the customer and how organizations can cater to those needs. The business CRM is one of the most cost effective methodologies to manage the sales processes of an organization. Right from the beginning of the marketing campaign to its end the sales CRM can prove to be one of the most effective tools for marketing.

A finer blend of human endeavor and modern technology can be the ultimate solution to the marketing needs in the present times. Business CRM can go a long way in achieving the maximum output from the marketing efforts of an organization.