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Great product reviews is the life blood of today’s successful affiliate marketer. Yet the biggest obstacle you will have is the growing skepticism from readers of product reviews that are found online. This is due to many having been burnt or scammed by such reviews that are simply rubbish. Yes in many cases, years of too good to be true product reviews have made readers sceptical and hard to reach. I myself and maybe even you yourself have been taken for a ride with a supposedly great product review(s) or a sales page. And how did we feel afterwards – scammed, stupid and a necessity to become hardened to what you see and read.

However, as sceptical as we may have become, reviews are still necessary to gauge a products general worth. So what is now happening is that readers are reading a lot more product reviews and carefully considering them before making a decision. That is why we need to make our reviews stand out from the pack and get noticed as a provider of reliable, honest, objective and quality product reviews.

So how do we write a great product review? Below are 5 very important tips or steps worth considering.

1. Evaluate the Affiliate Website

A good product to promote will always be supported with a well-structured web site that provides loads of support and information for affiliate marketers to use. This will make writing a great review a lot easier. Good affiliate web sites will invariably have information on the products being promoted that can help you to write a great review. It will also help you decide on what to write as you do not necessarily want to be rehashing what the web site sales page are saying. That is, you may need to adopt a “pre sales” style of writing a product review as the web site will be doing the sales. Where you do use information from the web site, make sure you do not copy verbatim and rewrite as much as possible in your own words.

2. Have the Reader in Mind

Before you start the review, have an end objective in mind, in particular, the type of reader you are trying to appeal to and what information he or she is likely to be seeking. The reader you may be trying to reach may be a beginner in say affiliate marketing and is likely to be after the basics rather than a technical approach to some aspect of affiliate marketing. Also keep the writing style informal, using the same types of words that you would use in speaking with a friend and avoid an overly professional approach unless that is called for. Also, try and ask yourself questions as to what that sort of person would want to know in knowing what to write and avoid rambling on. Remember, you are there to help the reader to understand a product better and to help them arrive at a decision that is right for them.

3. Your Personal Experience in Using the Product

Nothing convinces a reader better on a product review than a firsthand account of your experience in using the product. Products that you are using are good to promote for that reason. Tell your reader what you found good about the product and how it is helping you. It will help the reader see that you have enough conviction in the product that you were willing purchase the product yourself. If you do not own it, the best way to compile a review is to buy it and use it if your serious in promoting it. It will give you so much more to add into your review that other affiliates may not be picking up on and will make your product review more valuable to the reader. If the price is affordable, consider it as an investment.

4. What to Consider in the Product Review

- Features: What is the product? What are the physical and/or intangible features? List the products aspects such as weight, height, color, number of pages, delivery method, etc.

- Benefits: What does it do? Does it help you make money? Save time? Save money? Does it solve a problem? As buyers are mostly motivated by the benefits of a product, it must be carefully considered and articulated in the review.

- Results: What results have you or others received from using the product? Can you quantify them in an easy to read and understandable format? Do not make extravagant claims as this will destroy the credibility of your review.

- Difference: If this product is different from others on the market, explain exactly what it is. This is best accomplished using a table of quick facts comparing the various products with their respective features, etc. This is a style of presentation that people can read and understand very quickly and simply.

- Balanced View: Are there things you don’t like about the product? Share them! A product that’s all positive won’t seem realistic. You should always keep the review as objective as possible looking at all aspects of the product. If you are expressing a negative aspect, this need not be a bad thing. You can often turn that around by mentioning why the negative is not enough to deter anyone from purchasing the product if that is case. If there is a major negative, reconsider whether you should even be promoting it or show how this may not be a negative for certain types of readers or users of the product.

- Call to Action: You should have a clear call to action in all your marketing pieces and a product review is no different. In product reviews, this is generally accomplished by including a link to an offer, web site or further information on the product.

5. Review the “Product Review”

When I first write my review, it all sounds good and I am proud of it and the effort I put in. However, I invariably find that if I leave it and come back to it later with a fresh mind, I can generally find improvements in the way I am saying something or in what I have covered or not covered. This opportunity may delay you a day or two in publishing the review but the benefits of writing a great product review should not be under estimated. A great review that is well thought out, original and fresh is likely to get a longer shelf life than poorly written review and gain wider circulation amongst readers. Remember, that your reviews will be around for years or maybe decades and you are trying to future proofing the reviews as much as possible.

Finally, ask yourself questions such as “Would I buy based on this review?” or “Do I believe a single word of what I have written in the review? If yes, then you have written a great product review.

Are you feeling tensed for making your PowerPoint presentation attractive? Don’t feel so as there are endless PowerPoint templates on the web that helps to make a PowerPoint presentation attractive. By using Internet you can download various types of them for different types of needs.

You can get unique PowerPoint templates on the web and make your PowerPoint presentation valuable. It’s no use of the PowerPoint presentation when it does not leave any impact on the audience. So why not make your presentation interesting? To gain complements on your presentation you need to use them in your presentation. There are different types of templates available on the internet. They are as follows:-

• Animated
• Medical
• Entertainment
• Business
• Education
• Sports
• Animal
• Mac
• Twitter

Apart from all the above there are other types of templates too. They are available free as well as premium. Making a template is not a difficult task but to make it attractive is little bit difficult for a person who has little knowledge of PowerPoint.

Now the question which arises in mind while making a PowerPoint presentation is how to make a perfect PowerPoint presentation. First of all you need to choose the specific topic and search for the related template. Plenty of PowerPoint templates are available on the internet which are available free. Premium version are also offered on each type of templates. There are pre designed PowerPoint templates which can make your presentation captivating and they will create a mesmerizing impact on the audience.

You can download the templates of your choice at any hour of the day in just few clicks. There are a set of 3 slides, 24 slides and 30 slides etc. available to download and one can download them according to the requirement. The slides in a PowerPoint template contain charts, diagrams, graphs etc to illustrate the points effectively.

They make the points of the presenter clearer and it is helpful for the presenter to convey his / her message easily to a number of audiences. It can be chosen on the basis of the topic and made according to the time set for presenting it.

Few points should be kept in mind while making a PowerPoint presentation:-

• Use a fabulous PowerPoint template.
• It should be brief, informative and catchy.
• Add descriptive images along with the content in the presentation to make it attractive
• Use tables, charts, diagrams and graphs for accuracy.
• Decent and bright colors should be used.
• Fonts size should be constant in the text of the presentation.

These are the few points which should be kept in mind while making a creative and useful PowerPoint presentation. There is a need to have knowledge of Microsoft PowerPoint while making a presentation. It is also easy to customize and edit the downloaded template.

When you are getting ready to launch your new product timing can play an important part. In this article I am going to discuss the implications of timing your product launch to increase the number of sales.

The first thing to consider is where you are going to launch your product. This is important because depending on the platform that you use to launch a product, will depend what time you decide to launch it.

For example, if you decide to launch your product using a particular website platform such as a forum then your launch will be dependent on when the most people are most active on that forum. You will want to make sure that your launch reaches the biggest audience you can.

If you are using your own website to launch your product and you have a blog for example, then you would need to consider when your blog audience is most active and reading your blog. This might be dependent on if you send out a blog update to a subscriber list.

For example, if you send out your blog update every Saturday and that is when people visit your blog then it would make sense to launch your product on a Saturday because people are already expecting to receive your blog update.

If you are launching your product to your email subscriber list then you need to analyze when the most popular time is that people on your list tend to open your emails. You will probably find that on certain days the open rate of your email is less than on other days. Try to launch your product on the days that get the most email opens.

One of the great things about using an email campaign to launch your product is because you can get people ready for the launch. For example, you can build up a certain amount of anticipation about your product launch so that people are expecting it and looking out for it. This is especially effective if you offer a special discount to people who purchase very quickly.

Giving the timing of your product launch consideration is really about deciding when the most people will see your launch. It goes without saying that the more people who have visibility to your launch the more sales you will make. However, it is important to clarify that this is only the case if you know that your product is going to solve the particular problems that people who will see your launch want solved.